Why did you create this program?
We are on a mission to have a floor plan on every real estate listing in the US because it makes for a better home buying experience. It’s happened in other countries – such as Australia and the UK – and with your help we’re going to make it happen in the US. Photographers are ambassadors to the marketplace about the value of floor plans, and so we have created a special program with unique benefits for photographers that support them when they join us on our mission.
Additionally, we are partnering with MLSs across the country and expect to generate increased demand for floor plans. We want to be ready for Realtors® who are now aware of floor plans and interested in having them, but prefer to work with someone to provide them – and we would like to send them to our Preferred Photographers for floor plans AND professional photography.
Who can join the program and what are the requirements?
The program is open to professional photographers offering their services to the public. In addition, you must have a CubiCasa account in good standing
There are two levels in the program:
Preferred Photographer PRO
To join as a Preferred Photographer PRO, you include a PLUS floor plan with every (interior real estate) photo shoot
You include the message PLUS “floor plan included with every (interior real estate) photo shoot” visibly on your website or if you do not have a website, where your clients and potential clients can find information about your business
Preferred Photographer
To join as a Preferred Photographer, you include a floor plan with every (interior real estate) photo shoot
You include the message “floor plan included with every (interior real estate) photo shoot” visibly on your website or if you do not have a website, where your clients and potential clients can find information about your business
All New Preferred Photographers also receive these additional benefits:
Please note we are currently accepting applications for photographers in the U.S. and Canada only
Is there any charge to join you as a Preferred Photographer or Preferred Photographer PRO?
There is no charge to participate in our Preferred Photographer program. We offer the benefits to photographers who partner with us and include a floor plan with every photo shoot.
What are the benefits of being a Preferred Photographer?
Preferred Photographer PRO
12-hour expedited priority delivery on every 2D order at no charge, instead of the standard 24 hour delivery target
24-hour expedited priority delivery on every 3D floor plan order at no charge, instead of the standard 48 hour delivery target
(under 5,000 sq ft, does not apply to orders including video render)Targeted local exposure to agents & brokerages via the CubiCasa Photographer Marketplace, enhanced photographer profile, priority ranking in the Marketplace display
25% discount* on all optional add-ons
(For example, PLUS 2D floor plans, Digital GLA™, rush delivery, and 3D products)NO oversize processing charges on your 2D orders
60% discount* on oversize processing charges on your 3D orders
Premium, direct customer support
Unlimited number of change requests on 2D products
Early access to new product features, based on availability
Access to our library of Preferred Photographer marketing assets
Preferred Photographer
12-hour expedited priority delivery on every 2D order at no charge, instead of the standard 24 hour delivery target
24-hour expedited priority delivery on every 3D floor plan order at no charge, instead of the standard 48 hour delivery target
(under 5,000 sq ft, does not apply to orders including video render)Targeted local exposure to agents & brokerages via the CubiCasa Photographer Marketplace, standard profile, secondary ranking in the Marketplace display, after PRO photographers
10% discount* on all optional add-ons
(For example, PLUS 2D floor plans, Digital GLA™, rush delivery, and 3D products)10% discount* on oversize processing charges
Premium, direct customer support
Unlimited number of change requests on 2D products
Early access to new product features, based on availability
Access to our library of Preferred Photographer marketing assets
For all Preferred Photographers, in areas where we have an MLS partnership you will receive the benefits above, plus
When possible, we include information about our local Preferred Photographers as part of the training webinars (live and recorded) for MLS subscribers. This directs those who would like to find a provider immediately right to our Photographer Marketplace
Partnered MLSs will include a CubiCasa tile on their member dashboard where subscribers will be able to access our Photographer Marketplace
We’ll help you sponsor your local Realtor events with up to $100 credit to your CubiCasa account to help offset your expenses. Send us your proposal, we will evaluate, and if approved we will issue your credit
All new Preferred Photographers receive a free 3D floor plan and video render
When you join the Preferred Photographer Program, the 3D floor plan and video render will be available in your account and can be produced from any new or existing scan. This offer is available for new members of the Preferred Program, one per company. Please make sure to order both the floor plan and the video render together. This offer will apply to the next 3D order placed after your application is approved, either from a new scan or existing 2D order; it can not be redeemed for orders already in progress.
For a new order: scan as usual, add 3D to your order, and upload.
For an existing order: select the order, choose 3D product, and “upgrade”
Do I have to offer free floor plans?
Not at all. Preferred Photographers are welcome to use our free version of the floor plans (U.S. only,) with any combination of add-ons to create your packages and pricing.
I’m already a part of the Photographer Network. Is this the same thing?
No, this is a completely new program with new requirements and new benefits.
The “Certified Photographer Directory” has been renamed to the “CubiCasa Photographer Marketplace”. Your profile will still be searchable there whether you decide to become a Preferred Photographer or not when you join our program.
What if my client doesn’t want a floor plan?
No problem. As long as you are including a floor plan with every shoot, you are not obligated to do a scan if your client declines the service. And a floor plan is not expected if you are not providing interior photographs.
Do I only do a floor plan every time for new clients from your referrals?
No, the Preferred Photographer program is for those who include a floor plan with every (interior real estate) photo shoot, for all their clients.
How do you know that photographers are always including a floor plan?
As part of the application process, participating photographers sign an agreement stating that they include a floor plan with every shoot. We review the website for the “floor plan with every photo shoot” messaging before the photographer is approved, and we do periodic website audits.
What If I am already providing a floor plan as a part of another product, such as a Matterport or other virtual tour? Do I have to do a scan too?
You do not.
Is it OK if I say that floor plans are available with all shoots, or included in all packages?
No, in order to be a Preferred Photographer, the wording must be that a floor plan is included with Every Photo Shoot. This must be consistent for all photographers who participate in the program.
What if I operate in several locations, but I only include the floor plans in certain markets?
In order to join the program, floor plans must be included in all shoots in all your coverage areas.
What about oversize properties if I am a Preferred Photographer using the LITE floor plans?
There is an additional processing fee for properties larger than 5000 square feet scanned area. If you anticipate many instances where you would be using the free version on larger properties, please be aware the oversize scan charge will apply.
When do my benefits take effect?
Your discount and faster processing time take effect when you are approved into the program, and will be applied to your orders going forward from that time. They do not apply retroactively to orders placed during your billing period prior to joining the program. When you are approved into the program we will settle your monthly bill up to your joining date, and start a new billing period for the remainder of the month. Then your regular monthly billing will resume.
How will I know that CubiCasa is promoting me?
Upon request, we can provide simple reporting to show how many times your profile has been shown through the app and/or viewed on our website. In the future we may also share you to additional platforms, and provide more advanced reporting.
How do I sign up?
If you have already made the adjustments to your website, log into your account, go to your settings, agree to the terms and submit your application. We will review your application and get back to you with any questions or to confirm your acceptance as a Preferred Photographer.
*Discounts do not stack, maximum discount is 10-25% and 10-60% for large properties depending on your Preferred Photographer Program level.